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"Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution"
- Ivan Chermayeff-
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pmc regards Industrial Design as the ornamental aspect of useful objects. This ornamental aspect may be constituted by elements which are three-dimensional (the shape of the object) or two-dimensional (lines, designs, colors) but must not be solely dictated by the function for which that object is intended.
Recognizing the importance of the effective protection of the aesthetic features of useful articles, our Industrial Design team specializes in the preparation, filing and enforcement of Industrial Design. To maximize value, pmc’s professionals work closely with industrial creators and designers to accurately capture and creatively protect their new designs.
pmc understands the often complex interplay between Industrial Design Law, and other forms of Intellectual Property. This allows us to work with members of our other Intellectual Property practice areas to provide comprehensive advice and to obtain cost-effective and timely protection for our clients’ products. |
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