Advertising Standards Authority of Singapore Comments on the Rise in Feedback by Stakeholders and the Increasing Number of High-Profile Ad Complaints

The Advertising Standards Authority of Singapore (‘ASAS’), which was set up in 1976 to inter alia promote ethical advertising in Singapore, has played a crucial role over the years. Its importance and significance, as the self-regulatory body of the advertising industry, have increased manifold in the past few years. The ASAS has also been pro-actively […]

Advertising Standards Authority of Singapore Issues Advisory on Advertisements of Health Products During COVID-19 Pandemic

Whilst the COVID-19 (Coronavirus Disease 2019) pandemic continues to upset every sphere of human activity in an unprecedented manner, the Advertising Standards Authority of Singapore (‘ASAS’) has noted that some local consumer-facing enterprises have attempted to aggressively advertise products and services that are intended for personal health and protection. While ASAS is heartened to note […]

“Nutri-Grade” set to commence its battle with sugary drinks from end-2021 as part of Singapore’s war on diabetes

After the announcement by Singapore’s Minister of State for Health, Edwin Tong, on the 10th October 2019 on the introduction of a mandatory Front-of-Pack label for packaged sugar-sweetened beverages , it has been announced that drinks with high sugar and/or saturated fat contents will be required to display a “Nutri-Grade” label with grades ranging from […]

Singapore Set to Implement World’s First Advertising Ban for High Sugar Drinks

The Singapore Ministry of Health (MOH) announced recently that it will introduce a mandatory Front-of-Pack (“FOP”) label for packaged sugar-sweetened beverages (“SSBs”) with colour code and grade to inform consumers of the sugar content, i.e., whether it is healthy, neutral or unhealthy, so that consumers may make an informed decision when purchasing SSBs. An advertising […]

Plagiarism in Advertising Law in Singapore

Advertising agencies that make imitation or adaptation of work of others are producing what is illegal, therefore immoral and unethical. In a recent case, Dentsu Utama, a Malaysian advertising agency, was accused of plagiarizing the artwork of British designer, Tom Anders. The ad agency however, has vehemently defended these accusations. The artwork by Dentsu Utama […]